Sophie Rain and Her $93 Million Ass
I saw a number scrolling through X. Sophie Rain made $93 million.
Ninety-three.
Million.
Dollars.
That’s more than some african nations GDP. More than any NFL player makes in a year. More than 99.9% of Ivy League grads will ever see.
It’s baffling. It’s just an ass.
Then it clicked, on why this piece of content makes $93 million.
Attention is the real currency. Always has been. Empires, religions, wars—all were fought were human attention. The internet has just removed the friction to the most carnal way to get our attention - sexual promise.
Anyone who captures collective attention gets paid. Creators. Athletes. Influencers. Algorithms.
Now add AI.
Attention isn’t just monetized anymore—it’s trained on. Fed back. Amplified. Optimized. Weaponized to capture more of our attention.
The next $93M phenomenon won’t be flesh. It’ll be synthetic. An AI account tuned to hijack our dopamine loops.
That should scare us.
Because we’re not users anymore or consumers to show ads to. We’re the inputs to our own demise.
More than ever before, systems are being constructed with enormous compute and energy to capture and mine our attention. We must tame the beast.
